That Dang 80/20 Rule

That Dang 80/20 Rule

That darned ole 80/20 Rule just won’t go away, will it? Recently I heard someone talking about the 80/20 rule in the way of “getting back to the basics.” Ultimately the point was that the basics account for 80% of your success. At first, I was all arrogant…...
Don’t go viral. Just be popular!

Don’t go viral. Just be popular!

You can’t control “going viral.” The planets must align themselves. The universe as a whole has to be in just the right mood on a given day. I’ve seen social posts that were brilliant and relevant go completely unnoticed. I’ve seen abstract rainbow donkeys immediately...